Branding & configuration

Product Customization

We rebrand, restructure, and configure the product you bought to match your workflow, your customers, and your identity — not the default template it shipped with.

EngagementFixed-scope project
Typical timeline1–3 weeks
Starting at$6,500
TeamDesigner + configuration engineer
Book a consultation See pricing model
Starting at

$6,500

Scoped to your specific engagement

  • Senior specialists, not generalists
  • Fixed scope agreed before work starts
  • Full documentation & handoff
Book a consultation Talk to a specialist

Overview

Most launch-ready products are built to be generic enough for many buyers, which means yours will look and feel like everyone else's until it's customized. Product Customization covers rebranding, UI restructuring, and workflow-specific configuration, so what you launch feels purpose-built for your business.

Who this is for

  • Buyers who want the product to feel purpose-built, not generic
  • Agencies configuring one purchase into multiple white-labeled client instances
  • Teams needing workflow, field, and permission changes without new code

Who this isn't for

  • Requests that require genuinely new functionality (see Custom Development)
  • Buyers happy with the product's default branding and structure
  • Multi-quarter ongoing design work (see Product Engineering for an embedded team)

What to expect — typical ranges, not guarantees

1–3 wks

Typical rebrand & config timeline

100%

Branded across customer-facing surfaces

Documented

Every configuration change recorded

Fixed

Scoped project price

Our approach

01

Audit

Review the product's current branding, structure, and workflow gaps against your requirements.

02

Design

Apply your brand system across the UI, and remap navigation and workflows to your process.

03

Configure

Set up roles, permissions, fields, and automations specific to how your team actually works.

04

Launch

Ship the customized version with documentation of every change made.

What's included

Full rebrand across UI and customer-facing surfaces
Reconfigured workflows, fields, and permissions
Custom domain and email setup
Documentation of every configuration change

Expertise & tooling

Who works on this

Product Designer

Applies your brand system across the UI

Frontend Engineer

Implements theming and structural changes

Solutions Configurator

Sets up roles, permissions, fields, and automations

Tools & technology

Design systems & FigmaProduct theming layersPlatform admin & configuration toolingCustom domain & email setup

Engagement models

ModelScopeTimelinePrice
Fixed-scope rebrandSingle brand, full configuration1–3 weeks$6,500+
Agency white-label packageMultiple client-brand instancesScoped per brand countCustom

Industries served

SaaSAgenciesE-commerceProfessional services

Example scenarios

Stack18's services practice is new — the scenarios below illustrate how an engagement like this typically plays out, not verified past-client results.

Illustrative scenario

Full storefront rebrand

Direct-to-consumer retailer

Completed a full storefront rebrand and checkout flow reconfiguration ahead of a planned launch date.

Illustrative scenario

Multi-brand agency configuration

Digital agency reseller

Configured a single purchased CRM into several distinct white-labeled instances for client resale.

Pricing model & timeline

Engagement

Fixed-scope project

Rebrand plus configuration

Starting at

$6,500

Single-brand rebrand and setup

Timeline

1–3 weeks

Depending on configuration depth

Final pricing depends on scope confirmed during a consultation — the figures above reflect typical starting points, not a fixed quote.

FAQ

Can this be done before I've even purchased a product?

We typically scope customization work after purchase, once we know the exact codebase and configuration surface we're working with.

How deep can the customization go?

This service covers branding, structure, and configuration. For new features beyond the base spec, pair it with our Custom Development service.

Can this be done before I've even purchased a product?

We typically scope customization work after purchase, once we know the exact codebase and configuration surface we're working with.

How deep can the customization go?

This service covers branding, structure, and configuration. For new features beyond the base spec, pair it with Custom Development.

Can you set up multiple brands from one purchased license?

Yes, this is common for agency and Agency-license buyers reselling under multiple client brands.

Do you provide brand guidelines, or do we need our own?

We work from your existing brand guidelines; if you don't have them yet, we can scope a lightweight brand system as part of the engagement.

Pairs well with

Let's scope your product customization.

Book a free consultation — no commitment, just a clear plan and a real quote.

Book a free consultation